An emerging Kingston artist has launched an initiative that breaks the traditional mold of greeting cards.
Under the moniker RubiArt, Heather Poechman (she/her) has created a series of inclusive greeting cards offering a range of gender-neutral and LGBTQ2IA+ friendly salutations. The greeting cards come alongside more traditional greetings and are available for purchase at the Kingston Holiday Spring Market between April 22-May 2.
“Canadian families are becoming increasingly diverse; however upcoming gender-based holidays like Mother’s Day and Father’s Day can be confusing and exclusionary for families who do not fit into traditional categories like single-parent households, adoptive families, chosen families, and LGBTQ2IA+ families,” said Poechman. “It can be challenging for families who celebrate these holidays to find cards that fit their family dynamic at an accessible price point,” she added.
Poechman’s cards can be purchased for $6.00 and can be custom made to tailor a specific need. If you have a custom card idea in mind, please contact [email protected] for commissions.
About RubiArt: Heather is a self-taught emerging artist located in Kingston, Ontario who creates art using acrylic, watercolour, and digital mediums under the moniker RubiArt. You can find Heather online through her website www.rubiartist.com and on social media as @RubiArtist